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Last summer, Marian Bantjes and Pentagram teamed up to refresh the iconic Strathmore thistle. Marian’s reinterpretation went against the creative brief, against Michael Bierut’s direction, and against Marian’s own initial inclination. Her presentation showed the explorations leading up to her radical redo of the thistle. She described this direction as “essentially not calligraphic. It’s basically geometric. A little bit old, a little bit new. Kinda bitchin’.” Who could resist? Certainly not us.
Michael B. and Katie Barcelona at Pentagram translated Marian’s motif for our new ream wrap. Yes, we call it the Dream Ream. Once again, our design stars have aligned! Theme swag to follow. Thistle keep us amused for a long time.
chris said...i can't begin to put into words how great i think this is :D
nicko said...I don't know how I feel about gimmicky wine :/
chris said... nicko said...I don't know how I feel about gimmicky wine :/not for drinking! :Dalso, i saw parts of the doco - it was run over more than one show, right? yeah, he went sourcing cocoa beans in the jungle and all that too didn't he.
chris said...how do you feel about gimmicky vodka, though?right-click - "view image" for larger
mick said...can i think this looks really cool and still not get it at all?